Terms of service

Last updated · 2026-05-10

The deal

Praelo delivers a working client acquisition system within five business days of kickoff, at the fixed engagement price agreed during sales. Pricing is one-time. Full ownership is transferred on payment. There is no retainer.

0/50/50 staged payment

  • 0% upfront. The build proceeds based on intake quality.
  • 50% deposit triggered on Day 5 once you've seen the live preview. This unlocks domain, payment connections, messaging, and the 7-day final-revisions window.
  • 50% on handover confirms full ownership transfer to you.
  • 30-day money-back guarantee on the final 50% only. Refundable for any post-handover defect that materially impairs operation. The 50% deposit is non-refundable once unlocks have been issued.

Out of scope

  • Ongoing content creation
  • Ad campaign management
  • End-customer service for the buyer's customers
  • Custom integrations beyond the standard stack, quoted separately
  • Strategic consulting beyond the included diagnostic, billed at $300 to $500 per hour
  • Branding, logo design, photography, extensive visual identity
  • SOC 2, ISO 27001, or PCI-DSS certification
  • HIPAA Business Associate Agreement (BAA) execution. We provide BAA-ready architecture. The buyer signs BAAs with their own vendors.
  • Legal counsel for buyer-side regulatory compliance

Warranties + limitations

We warrant that the system is functional at handover for the use cases agreed during sales. We do not warrant any specific revenue outcome, lead volume, or conversion rate. The system is delivered as-is after handover. Ongoing maintenance is available as a separate managed service or via change-request engagement.

Governing law

Disputes are governed by the laws of the operator's primary residence at the time of the contract. Until Praelo is formally incorporated, this is Colombia (Medellín). Buyers in regulated jurisdictions may invoke local consumer-protection law where applicable.